OUR FOCUS
We develop strategies so that the communication and relationship actions of a company or institution are aligned and generate synergies that build trust and reputation with its key audiences:
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Employees
partners
Authorities
financial analysts
Media
community groups
Organizations that are involved with your business model or area of interest.
We develop communication through 3 axes
Dialogues that build trust
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We help companies and institutions to develop conversations with their audiences, correct actions or processes, persuade critics and allies, and build relationships that allow them to achieve their goals.
Identification of key audiences
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We identify key customer audiences and the means they can use to communicate their messages to them (Internet pages and social networks, internal and intranet publications, communication pieces, conferences, events, media).
Messages that persuade
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We build messages that link the expectations of key audiences with the strengths and benefits of our clients.
We work 3 types of communication
Internal communication
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Reputation is built from the inside out. Workers, employees, and collaborators are the most valuable asset of an organization to project and communicate its values and purpose; if they live them with pride and conviction, they are capable of achieving the most ambitious goals. We collaborate with our clients to define their purpose, live it and communicate it properly.
External Communication
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Content development: we prepare positioning documents such as press releases, data sheets, question and answer documents.
Relations with the media: we pay attention to the media and act as spokespersons for a project.
Social media: We develop digital strategies for corporate issues that generate spaces for constructive dialogue.
Relationship with key audiences
Customer and citizen service: we audit customer and citizen service processes to identify opportunities and develop strategies to improve the service experience.
Social license: we identify community leaders, guide conversations with communities, and expand social support for business projects that require a social license.
Social responsibility: we enhance the reputational scope of the companies' social causes and/or identify projects aligned with their purposes so that their actions have a greater impact and benefit.